Added Value through Differentiation
Imitation is the bugaboo of business strategy . . .
“If everyone can do it, you can’t make money at it.”
---Sharon Oster, Modern Competitive Analysis
Gause’s Principle of Competitive Exclusion: No two species can coexist that make their living in the identical way ... no more in business than in nature.
---Quoted by Bruce Henderson, founder of the Boston Consulting Group