Cases

• New Economy

  • Intel
  • Cheap Complements
  • Fly-Buys
  • Barnesandnoble.com
  • Lonely Planet
  • Bundling

• Theory Cases

  • The Card Game
  • Leaders & Challengers
  • Value Analysis (B)
  • Judo Economics
  • Hold or Fold?
  • The Fog of Business
  • Bundling

• International

  • Tata Tea
  • DeBeers
  • Sky Television vs British Satellite Broadcasting
  • Go Airlines
  • Lonely Planet
  • Fly-Buys

• Traditional

  • Southwest Airlines
  • Wal*Mart
  • Disney
  • USA Today
  • Westinghouse Uranium
  • Ready-to-eat Breakfast Cereal
  • Merck-Medco

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